Advertising and Ecommerce
At AjMadison I’m responsible for the home page, emails, advertising and signage. Working with the merchandising team I plan strategy, content and write copy for campaigns. I built the emails and manage their deployment in Listrak, a third-party email platform. Designed the automated email series. AjMadison didn’t have graphic standards leading to a confusing brand message. I implemented guidelines for clearer communication and a home page that is easier to navigate.
House Favorites
Home page, social post and email for the House Favorites cooking appliance campaign.
Wine Event
Social posts, email and banners for a wine tasting event.
Father’s Day
Email and social post for the Father’s Day gift guide.
